China Herald: Trend: China going global

William Bao Bean

The trend for the coming five years is China going global, says William Bao Bean, managing director of Chinaccelerator, the first and longest running startup accelerator program in China in E27. “These innovations are best targeted at other mobile-first markets in Southeast Asia, Eastern Europe and South America, and not US and Western Europe.”

E27:

“The big trend for the next five years is China going global,” said William Bao Bean, Partner of SOS Ventures and Managing Director of Chinaccelerator.

“China is the largest mobile-first, mobile-only market in the world and much of the mobile innovation in the world is coming out of China,” he added. After all, with cheaper smartphones and mobile tablets being launched into the market every day, consumers are spoilt for choice when it comes to accessing the Internet via portable devices. More people are communicating on their smartphones, rather than on desktop computers. It also means that companies are rethinking their mobile strategy, given that most of their customers have a smart device with them all the time.

“These innovations are best targeted at other mobile-first markets in Southeast Asia, Eastern Europe and South America, and not US and Western Europe,” said Bean.

“While we have seen China’s leading Internet players get more aggressive over the last 18 months, you are now seeing Chinese investment funds like CIC and Fosun follow suit, spreading their wings internationally after initially focusing on China investments,” added Bean.

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