China's internet: young and female

Image via WikipediaThe China Journal of the Wall Street Journal is reporting from Hong Kong where the 6th internet conference on China takes place. Interesting research results were presented by Roland Soong of the famous ESWN-weblog.
A few telling points from a much larger report:

— Bloggers are more likely to be young and female.
– Internet users value tradition less and care more about career than family, they are less involved in local civil issues and they feel less compelled to buy Chinese brands.
–Bloggers are less likely to value lasting relationships with a partner, get involved in local issues, and generally don’t believe a woman’s role in life is to make a happy home for the family.