via WikipediaShaun Rein is focusing on a niche market for luxury products: the super-rich. Many of them go to Hong Kong or Italie for their purchases, because they cannot find a similar experience in China itself:The seasoned super-rich want more product and brand availability, access to products that will really make them feel “special”. Yet currently in mainland China many such luxury brands and products are difficult to find, or simply not sold. Manolo Blahnik, MiuMiu, and Bottega Veneta are a few such names often missing from the racks. And of course, when it comes to fashion, these high-end consumers demand the newest, most up-to-date products. In a recent CMR study one thirty-five year old Beijing woman told us, “I go to Hong Kong to do my shopping because I know I can get the newest things there. I can’t always find the latest items on the mainland.”More at Seeking Alpha.
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