Marc van der Chijs |
From the jury report:
For giving the consumer all the power. The Shanghai-based company lets users design, order, share, and preview their own clothing through a Facebook Connect-enabled service. The clothing is remarkably desirable, wearable, and affordable. The service offers a wide away of basic style options; the user can choose and edit prints, both in scale and color (or create their own) before seeing it modeled on a 3D figure. Pieces go for $50 to $100, on average. All garments are produced by Chinese digital textile printers, and will ship toconsumers within a month of ordering. And don't worry, fellas: UnitedStyles plans on expanding into men's wear.More winners (including Tencent) in the FastCompany.
Marc van der Chijs is a speaker at the China Speakers Bureau. Do you need him at your meeting or conference? Do get in touch or fill in our speakers' request form.
More from Marc van der Chijs and online business in China at Storify.
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