Thursday, August 30, 2018

Less bling, more consumption in China - Tom Doctoroff

Tom Doctoroff
Marketing guru Tom Doctoroff denies stories about a downgrade of consumption in China, as some assume. There is less bling in the bigger cities, but the rest of the country sees more consumption as people just get enough income to start consumers, he tells at CGTN. Tom is the author of What Chinese Want: Culture, Communism, and China's Modern Consumer.

Tom Doctoroff is a speaker at the China Speakers Bureau. Do you need him at your meeting or conference? Do get in touch or fill in our speakers' request form.

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