Wednesday, October 30, 2024

What can a newcomer to Shanghai expect from commerce – Sharon Gai

 

Sharon Gai

Paula Macaggi, the founder of OFFBounds, sets off for her first trip to Shanghai and questions e-commerce expert Sharon Gai, the author of  Ecommerce Reimagined: Retail and Ecommerce in China on what she can expect on her journey. Key Takeaways: •⁠ ⁠The super app experience with WeChat •⁠ ⁠How China’s retail is about content and entertainment •⁠ ⁠Unique consumer behaviors and retail experiences only found in China •⁠ ⁠The rise of sustainable consumption in Chinese e-commerce.

Sharon Gai is a speaker at the China Speakers Bureau. Would you like her at your meeting or conference? Contact us or fill out our speakers’ request form.

Are you looking for more e-commerce experts at the China Speakers Bureau? Do check out this list.

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