Showing posts with label health food. Show all posts
Showing posts with label health food. Show all posts

Thursday, April 12, 2018

Nutrition additions: room to grow in China - Ben Cavender

Ben Cavender
The recent US$ 620 million purchase of Australian vitamin company Nature’s Care by Chinese investors made other firms in the industry wonder what their chances are for a similar deal. "There is a lot of room for growth in China," says business analyst Ben Cavender to Reuters.

Reuters:
Chinese investors have been hunting for deals in health foods, vitamins and supplements overseas to meet growing demand from China’s burgeoning middle class who are becoming increasingly health and fitness conscious. 
Australian firms in the sector including Swisse Wellness and Vitaco Holdings have lured Chinese buyers in recent years, while Chinese drugmaker Harbin Pharmaceutical Group Holding Co (600664.SS) said it would buy a 40 percent stake in U.S. nutritional supplements maker GNC in February. 
“There is a lot of room for growth in China,” said Ben Cavender, Shanghai-based principal at China Market Research Group, who added that Australian firms especially had built up good cachet and brand awareness in China. 
The buying consortium added in their statement that there was “explosive growth” in Chinese demand for “high quality nutrition supplements from overseas countries like Australia”, helped in part by a flourishing cross-border online market.
More at Reuters.

Ben Cavender is a speaker at the China Speakers Bureau. Do you need him at your meeting or conference? Do get in touch or fill in our speakers' request form.

Are you looking for more experts helping you in dealing with Chinese investors? Do check out this list.  

Monday, June 12, 2017

Health food: moving to more open supervision - Mark Schaub

Mark Schaub
The China Food and Drug Administration (“CFDA”) has released in April a draft regulation for supervision of so-called health food. Shanghai-based lawyer Mark Schaub of King & Wood Mallesons sees it as an open way to discuss a new system of filing, and less registration, he writes in Lexology.

Mark Schaub:
The Draft Opinion proposes that going forward more health food products would require only filing and less would be subjected to the more onerous registration requirements. 
This is important as it shows that CFDA is signaling a willingness to overhaul the supervision system in an open manner. In order to achieve this the CFDA will likely expand permitted health food material and ingredient lists so that health food only using permitted ingredients included in the list will require a simple filing and not registration. 
What is health food? 
The Draft Opinion specifies that health food is a special type of food that can be differentiated from both medicine but also normal food. The definition includes dietary supplements and food claiming functions to promote human health. 
Health food will need to provide clear edible dosages and also specify which groups are suitable or unsuitable for taking the product. Health food products are not to be a substitute for normal dietary needs or claim that they can be used to treat disease or as a substitute for medicine. It should also be noted that normal food should not claim any health function. 
Strengthen the management of raw materials of health food 
CFDA intends to formulate health food materials lists. These lists will form the foundation in order to expand a system that will allow many more products to require a simple filing rather than the more onerous registration process. These lists will include details as to specifying the ingredients, dosage, corresponding function, production technology and other technical requirements. Importantly, these raw materials will only be able to be used in health food – if a normal food has such ingredients it will be considered a health food. 
Function claims 
The CFDA Opinion stresses that a review and examination of the scientific basis for function claims needs to be improved. In principle, function claims made by health food should be verified by way of human testing. Consumers should be able to properly rely on such function claims and this should be evidenced by scientific consensus, solid scientific basis and verification through human testing. Foods other than health food should not make function claims. 
Health food advertisement and labelling 
The content on the label and packaging of the product must be consistent with the contents in the registration certificate or filing information. Health food labels and packaging must provide proper functional information to guide consumers and cannot include misleading information. In the future it is intended that health food will be labeled with a special symbol. The label, packaging and advertisements for health food must emphasize the product is not a substitute for medicine and also the products should not be named after a function claim.
More in Lexology.

Mark Schaub is a speaker at the China Speakers Bureau. Do you need him at your meeting or conference? Do get in touch or fill in our speakers' request form.

Are you looking for more experts on dealing with your China risk? Do check out this list.