Shaun Rein's long-awaited book on The End of Cheap China: Economic and Cultural Trends that will Disrupt the World
has reached the shelves of US book stores. Key lessons on change in China.From the press release:
"Despite China’s massive population, jobs are now abundant and gender equality in general is improving. There has also been a shift in the mentality of Chinese workers from even a decade ago, when good jobs were hard to come by and people would accept harsh conditions if it meant having a steady job,” says Rein. “The younger generation’s optimism about their futures and career prospects is palpable. They have witnessed China’s rise to economic superpower status, come through a financial crisis stronger than any other nation, and have yet to live through a downturn. Filled with electric optimism, and seeing opportunities to get rich everywhere, they are no longer willing to debase themselves in humiliating work, slave away in factories thousands of miles away from homes and families, or toil in jobs that do not empower them to achieve their white-collar dreams.”
"The End of Cheap China" explains how America's economic growth for the past three decades has been largely attributed to the willingness of Chinese laborers to slave away in factories. As China begins to take on a more significant role in international affairs and as commodity prices rise, Americans face a deepening threat to their accustomed way of life and consumption. "The End of Cheap China" exposes how this will impact the rest of the world, and gives expedient tips as to how businesses can turn profit in the changing global marketplace and clear advice on how companies can succeed in the new world order.
More at the press release
Shaun Rein is a speaker at the China Speakers Bureau. Do you need him at your meeting or conference? Do get in touch or fill in our speakers' request form.
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- Shift from export to domestic consumption needed - Shaun Rein (chinaherald.net)
2 comments:
I just finished reading it and though it was well written, it was quite disappointing. Its problem is that it did not come out 6 months ago, before virtually everything in it had received media saturation. Reading it felt just like reading the Financial Times and the Wall Street Journal and the leading China blogs (including this one) over the last six months. It's a good book, but unfortunately for Shaun its time came and went.
I think you are right, and you illustrate the problem for the traditional publishing industry: they still need their six months to get a book out.
We are talking to some of our speakers to help them reduce that time to a few weeks, by using self-publishing tools, but there is still quite some reluctance to circumvent those traditional publishing houses.
For authors the speed also went up. Getting out one book a year it no longer enough: you need a brilliant take on your subject on a regular basis.
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