Li Ning: a winner in sports apparel - Shaun Rein

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Despite disappointing sales figures in the short term, Shaun Rein explains at CNBC why China's sport apparel firm Li Ning is going to be a winner - together with Nike - in this industry. Li Ning is all set for a long-term success, he claims.

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Shaun Rein is a speaker at the China Speakers Bureau. When you need his insights at your meeting or conference, do get in touch.

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