William Bao Bean |
E27:
As its name suggests, MOX invests and works with mobile-focused startups to refine their solutions, business models and teams. It also helps them acquire users by connecting them with 167 million smartphone users on its platform, partnering them with brands and telcos, and also via cross-promotion with other apps (in return for revenue share).
William Bao Bean, General Partner, SOSV, said that MOX helps startups analyse large swaths of market data so they can optimise their localisation and monetisation strategy.Currently, MOX focuses on India, Indonesian and Philippines-based startups. It is looking to expand to other countries in the region, such as Malaysia and Vietnam, in the near future.
More at E27.That said, it is also open to companies that hail from other parts of the world — as long as they have an amazing product to share. At its 5th Demo Day in Singapore today, MOX showcased 6 such mobile startups.
William Bao Bean in action in Singapore |
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